What to look forward to at the IPRA World Congress and Exhibition

The organisers and their partners will present a Congress that features events for delegates and offers a line-up of speakers from all walks of life and varied professional backgrounds, with each speaker gifted in the art of communication.

The top three speakers include José Filipe Torres, an entrepreneur specialising in country and nation branding; Jaha Dukureh, founder of Safe Hands for Girls, a non-profit organisation working to protect girls and young women who are at risk from female genital mutilation; and Todd Babiak, a Canadian writer and entrepreneur who is the co-founder of Story Engine, and has published three bestselling novels.

These and other speakers such as author of Trust me, PR is Dead, Robert Phillips; Elena Fadeeva founder and Head of Russia’s largest international communications agency, FleishmanHillard  and Edelman’s Robert Holdheim are set to deliver thought-provoking and interactive dialogue that will produce vital discussion among participants.

The organisers say delegates will come away from this Congress with a renewed sense of purpose, many new contacts, and valuable new ideas.

From a technology point of view an IPRA app designed specifically for the Congress is launching for the first time. Delegates can download the app which will provide a guide through the proceedings, including: a schedule of each day’s events, links to relevant social media hubs, reminders for upcoming events, broadcasts of breaking news and a dining and sightseeing guide.

The app is available now for free for Apple and Android, search for the IPRA World Congress 2015 app.

Also for the first time that there will be an exhibition at the Congress that focuses on the Public Relations Industry’s needs and wants.  An African Market will also run during the three days of the Congress, bringing Africa to attendees.

The 60^th IPRA 2015 World Congress and Exhibition will run from Sunday, 27 to Tuesday, 29 September at the Sandton Convention Centre.

For more information, visit www.ipra.org. Alternatively connect with them on Facebook or Twitter.