As generative AI rapidly transforms the marketing landscape, the future of agencies is not about replacement but reinvention. While early discussions framed AI as a potential threat to agencies and creative roles, the emerging reality is different: AI is becoming the foundation that will determine which agencies grow and which fall behind.

Jacaranda FM's Martin Bester has released his new single Angel, featuring Ross Learmonth, as a musical tribute to the life-changing work of the station's flagship community initiative, Good Morning Angels.

FirstRand Foundation (FRF), the corporate foundation for the FirstRand Group, has been appointed as Laureus Sport for Good Foundation South Africa's new Country Patron.

Ogilvy South Africa has announced that it, along with its clients, have won multiple awards, including three Golds, at the recent regional EMEA SABRE Awards for social-first and culture-led creativity.

Jacaranda FM has celebrated their 40^th birthday by embarking on a cross-country Feel Good Tour, aimed at marking the milestone by taking the celebration directly to the people who have followed along the journey. 

Canon South Africa has appointed Tunca Rodoplu as Country Director, effective Wednesday, 1 July. He will aim to lead the company's strategy and drive growth across the Canon portfolio in Southern Africa.

Aimed at easing some of the everyday pressure consumers are facing, BP has reduced the price of Wild Bean Café coffee by the same amount as this month's fuel price increase, from the third to the 14^th of June.

Consumers are now asking long, nuanced questions of their favourite AI assistant and expecting a single, trusted answer. This shift has given rise to Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO), two closely related but distinct disciplines, says Jonathan Greene, Executive VP Americas at RocketSource by Incubeta.

More South African businesses are working with fractional CMOs to access senior marketing expertise without the high cost or long-term commitment of a full-time hire. This article explores key considerations for hiring, assessing business readiness and structuring the partnership for success, says Bernard Jansen, Marketing Consultant and Fractional CMO.

The development of a stronger pipeline of female leaders in South Africa's metals, engineering and manufacturing sectors is the focus of the 'Women of Steel' — Women's Leadership Mentoring Programme — which has been launched by the Steel and Engineering Industries Federation of Southern Africa (SEIFSA) in partnership with the Danish Industries (DI) 'Gender Inclusion Initiative'.