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Media Update newsletter 28 June 2012

This week's highlights ...

Welcome to the latest Media Update newsletter.

Top stories making headlines this week include: SAARF releases its RAM figures for the month of June; The results from the Men's Health and Women's Health's annual sex survey are out; and Creamer Media has relaunched the website of Research Channel Africa.

In this week's editorial desk article, Artwell Nwaila asks whether TV or online is winning in the battle for attention between media channels today.

Remember that you can contact the Updates team on updates@newsclip.co.za, follow our Twitter feed or join our Facebook page. We'd love to hear from you.

Media news
World Publishing Expo 2012 to be held in Frankfurt
The World Association of Newspapers and News Publishers (WAN-IFRA) has announced that it is moving the 2012 World Publishing Expo from Madrid to Frankfurt. Click to continue

Venezuelan election poses risks for press
The World Association of Newspapers and News Publishers (WAN-IFRA) has found that the upcoming Venezuelan presidential election poses risks for the press. Click to continue

iSubmissions open for The Pixel Market
The Pixel Market, Power to the Pixel’s renowned two-day finance market for cross-media projects, will be taking place from 17 to 18 October in London. Click to continue

Usain Bolt graces cover of Stuff magazine
Jamaican sprinter, Usain Bolt, has made history by becoming the first male to grace the cover of gadget magazine, Stuff. Click to continue

iElana Afrika is on the cover of The Big Issue
As the winter blues hit the Mother City with full force, motorists can expect to have their day lightened up by the bright and bold late-June edition of The Big Issue. Click to continue

iResults from Men’s Health and Women’s Health sex survey are out
The annual Men’s Health and Women’s Health Sex Survey has revealed what is really going on behind bedroom doors in South Africa ... Click to continue

SAARF releases its RAMS figures for June
Time and again, radio has demonstrated its stability and consistent audience delivery. It is no surprise then that the latest release of SAARF RAMS holds just that: no surprises. Click to continue

iA2P SMS messaging remains an important investment
Companies should be careful of buying into the doomsday predictions around the demise of SMS. If they do they will risk missing out on the excellent business opportunities that the SMS channel offers them. This is according to BulkSMS.com managing director, Pieter Streicher. Click to continue

iCold Sweat to document world's toughest endurance race
Johannesburg-based production company, Urban Brew Studios, has obtained the television rights to film the toughest endurance race on the planet, the Scott-Amundsen Centenary Race to the South Pole. Click to continue

bidorbuy surpasses mark of one-million listings
The number of items for sale on the thirteen-year old South African online marketplace bidorbuy.co.za recently surpassed the figure of one-million. Click to continue

How to achieve digital success now rather than later
Since a critical mass of senior executives were given iPads for Christmas, even the most previously technophobic of business leaders are demanding that digital marketing be taken seriously. Click to continue

Six tips on how to make better decisions with Google Analytics
Today just about everyone uses Google Analytics, either on its own or in conjunction with other tools. There is no doubt that it is an increasingly powerful tool for understanding what is going on with your site. Click to continue

Ericsson believes world will be covered by high-speed mobile internet by 2017
A report by Swedish communications technology and services company Ericsson found that 85% of the world’s population would be covered by high-speed mobile internet by 2017. Click to continue

iCreamer Media relaunches Research Channel Africa
South African-based media group Creamer Media has relaunched its Research Channel Africa website. Click to continue

Build your online content to cater for the generation gap online
Publishers and advertisers should structure their online engagements to take into account how the consumption of the internet by Generation Y differs from how older internet users interact with content. That’s the word from Marcus Stephens, general manager at Howzit MSN, the local MSN partner and one of the largest web portals in South Africa. Click to continue

Industry awards
WAN-IFRA adverts win at Summit International Awards
Adverts commissioned by the World Association of Newspapers and News Publishers (WAN-IFRA) for this year’s World Press Freedom Day campaign were recognised at the Summit International Awards. Click to continue

DStv commercial wins gold at PromaxBDA International Awards
DStv’s ‘Making memories’ TV commercial was awarded a gold award at the 2012 PromaxBDA International Awards. Click to continue

Financial journalists honoured at Sanlam Awards
Lindokuhle Xulu of Financial Mail has scooped the Financial Journalist of the Year Award at the Sanlam Awards for Excellence in Financial Journalism. Click to continue

From the editorial desk ...
iTV versus online ... who is winning?
Back in the Sixties, marketers worked with a simple rule: "say and they will do," knowing that the message would eventually land somewhere and consumers would follow through and buy. This week, Artwell Nwaila pits TV against online to see which media channel is winning in today's battle for attention. Click to continue


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