They have since managed the GNC activation at EFC 37, which took place at Carnival City in February. EFC 38 will be happening on Saturday, 4 April at the Durban International Convention Centre, with GNC once again showcasing a prominent presence as one of the event sponsors.

"It has been an absolute pleasure working side by side with the Clicks group. Both EFC Worldwide and GNC are brands that we feel great synergy with and so managing an activation at one for the other is a thrilling experience", says Jam Media director, Jess Mouneimne.

Jam Media was formed in 2013 and has since secured clients such as Neill Anthony - Private Chef, Okuhle Media and Paed-IQ.

For more information on Jam Media, visit www.jammedia.co.za. Alternatively, follow them on Twitter.