For the past 15 years 3RC has researched, questioned and interviewed teenagers across South Africa. On Thursday, 16 April they will be sharing key insights at an event they say will change the way marketers and advertisers perceive our country’s youth.

“We are passionate about the youth of South Africa,” says Kay Cheytanov, MD and founder of 3RC. “We are constantly inquiring about their wants, needs, tastes, preferences, fears and issues that surround their everyday lives. Our constant quest for knowledge within this consumer group has caused us to dig deep into their psyche, as individuals and as a collective, and this has allowed us to paint an extremely accurate picture of today’s South African youth.”

The event takes place on Thursday, 16 April from 13:30 until 16:00 at VEGA School Johannesburg. Tickets cost R150 per person.

To book, phone Brendyn Lotz on 0861 303 333 or email [email protected].