For over 10 years, WWC has offered custom digital solutions to clients like CliffCentral, Independent Media and Hyundai South Africa. Now, with this strategic step, the agency aims to add a layer of true innovation over and above the day-to-day delivery of its client work.

With the technological leaps and bounds that have come to characterise the Information Age, as well as an increased emphasis on human-centric creativity, a move towards innovation is intuitive. To reflect this transition, the agency’s creative team developed a fresh look for the website which was recently relaunched. The old blue colour palette has been replaced with bright yellow – a shade that talks to the excitement and energy of WWC’s team of specialists.

“We get the basics right, then add something special. With our Head + Heart methodology that we’ve developed over the past decade of being in business, this has become part of our DNA. Our client's work is first and foremost in all our communication – including our new website. The brand identity is a visual manifestation of our progression,” said World Wide Creative CEO Fred Roed.

More focus will be placed on changing lives and brands for the better using innovative solutions while maintaining a results-driven approach.

For more information, visit www.wwc.co.za. Alternatively, connect with them on Facebook, Twitter or on Linkedin.