“I would like to congratulate all the winners for their contribution to the industry and for the great achievements within their respective agencies over the past year. A big thank you also goes to the agencies that went the extra mile in packaging their submissions and making the task of the judges so much easier. Good luck to all again for next year’s entries,” says AdFocus jury chairman, Craig Page-Lee.

The winners are:

Agency of the Year

PHD Media SA

Large Advertising Agency of the Year

FCB Johannesburg

(Finalists: FCB Johannesburg, Joe Public, M&C Saatchi Abel, Ogilvy & Mather Cape Town)

Medium Advertising Agency of the Year

AVATAR

(Finalists: Avatar, Havas Worldwide, Net#work BBDO, OFyt and The Jupiter Drawing Room Cape Town)

Small Advertising Agency of the Year

OpenCo

(Finalists: FoxP2 Cape Town, House of Brave, Openco and Riverbed)

Media Agency of the Year

PHD Media SA

(Finalists: Alphabet Soup, Initiative Media, Mediology, PHD Media and The MediaShop)

Specialist Agency of the Year

Grid Worldwide

(Finalists: Actuate, Demographica, Grid and Playmakers)

Digital Agency of the Year

Hellocomputer

(Finalists: Hellocomputer and Native VML)

Public Relations Agency of the Year

Ogilvy PR Johannesburg

(Finalists: Burson-Marsteller Africa, Engage Joe Public and Ogilvy PR Johannesburg)

African Agency Network of the Year

Burson-Marsteller Africa

Partnership of the Year  (award sponsored by The Observatory)

The Hardy Boys and SA Home Loans

(Finalists: FCB Johannesburg and Toyota, King James and Santam, M&C Saatchi Abel and Heineken, and The Hardy Boys and SA Home Loans)

Lifetime Achievement Award  (award sponsored by Liberty Group)

Happy Ntshingila 

Industry Leader of the Year  (award sponsored by House of Brave)

Brett Morris

Student of the Year  (award sponsored by Nedbank)

Carina Bonse, Red & Yellow School of Logic and Magic, Cape Town

The Financial Mail AdFocus Awards would like to thank all sponsors, as well as The MediaShop – the official WiFi partner for the awards.

For more information, connect with them on Twitter using the #FMAdFocus2016 hashtag.