Clarion Printed Products brands SA's first Topshop
Marketing 12
Clarion Printed Products has branded South Africa’s first Topshop, a 950sqm store in Sandton City, Johannesburg.
The in-store requirements saw Clarion Printed Products use its extensive manufacturing capability and innovative manufacturing processes to produce items that varied from a variety of mat vinyls and textured wallpaper, to backlit polyesters and non-curl PVC banners. Clarion also printed and supplied the store’s full range of retail point of sale materials.
Working on a tight deadline, with just 10 days until opening, Clarion Printed Products drew on over 40 years of Retail Branding experience and expertise to meet, and go beyond, the demands of the high-profile Sandton City store.
“We are proud to be associated with the Topshop brand. Clarion Printed Products met the tight branding deadline and produced a product quality which significantly surpassed the expectations of the Topshop International branding team,” said Caroline Currie, sales manager for Clarion Printed Products.
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