Charlene Olivier promoted to creative director of shopper marketing at Grey Africa

Her career started in 1999 with studies in America, where she qualified in Visual Communication followed by further specialisation in Design from the AAA School of Advertising.

Following that, she has sailed the high seas of design and traditional art direction and journeyed into the unchartered waters of modern integrated communications, covering everything from digital to shopper marketing.

Olivier’s days are filled with through-the-line creative adventures and a range of brand-building communications activities for major Grey clients such as Cartrack, Tabasco, CSIR, FNB, Consol, P&G and Volvo.

“I’m inspired by a variety of creative opportunities and a wide array of possibilities - from cooking, to music, art and architecture,” says Olivier.

For more information on Grey Africa, visit their website. Alternatively, connect with them on Facebook or on Twitter.