CN&CO is a newly formed agency (which strongly advocates a lifestyle business model) with a passion for people and brands, and firmly believe in the magic that can happen when those two elements meet in the right way. This is the first SA Blog Award for the company, and considering they’ve only been around since August 2015, it’s not a bad start.

The SA Blog Awards is the official showcase and recognition platform for the very best of South African blogs, with the aim of bringing South African bloggers to the forefront of peoples’ attention, both locally and internationally. Through the recognition process of current SA Bloggers and the publicity created around the awards, blogs and bloggers, the awards also aims to encourage people who are outside the realm of blogging to start their own blogs and discover the fantastic world of blogging.

The CN&CO team is made up of nine individuals - each with unique skill sets and varying passions and interests. It is this diversity that plays a big role in the type of content you’ll find on the CN&CO blog, to which each team member contributes toward.

Another major factor influencing the content on the company’s blog is the fact that it is a lifestyle business – a business set up and run by its founders primarily with the aim of sustaining a particular level of income and no more; or to provide a foundation from which to enjoy a particular lifestyle.

CN&CO team members are encouraged to take time off to travel and explore the world (without being bogged down by limited leave days) and return with fresh perspectives of how business and branding are done across the globe – which makes for cool travel and lifestyle related business content for blog posts.

The SA Blog Awards has evolved through a process of public opinion, blogger opinion and social media expert's opinion, and judges’ votes. The public participation process is one of the most important measures of the awards. Since 2011 the public and the bloggers have been encouraged to participate in this research.

When a business can find a way to seamlessly and effectively integrate work and life, as CN&CO have, exciting things are bound to happen – starting with a happy team and a healthy bottom line – and maybe a Blog Award to boot.

For more information, visit www.cnandco.com. Alternatively, connect with them on Twitter.