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Primedia Outdoor partners with Dior

Primedia Outdoor partners with Dior

Marketing
Primedia Outdoor has collaborated with Dior on a month-long campaign for the launch of its new perfume, JOY.
 
Primedia Outdoor
Dior South Africa
marketing campaign South Africa
out of home marketing campaign

The <i>Loeries</i> Creative Future Scholarship is now open for applications

The Loeries Creative Future Scholarship is now open for applications

Marketing
The Loeries Creative Future Scholarship has just opened for applications. The scholarship aims to provide an opportunity for a grade 12 learner, with financial needs, to study a three-year degree in brand communication in Johannesburg. Scholarship applications close on Friday, 19 October.
 
Loeries
Loeries Creative Future Scholarship
marketing scholarship South Africa
marketing scholarship

Four reasons why employee-generated content is essential in marketing

Four reasons why employee-generated content is essential in marketing

Marketing
Every social media marketer knows that content is king. As more people get to grips with managing social media, it’s no surprise that allowing your employees to create relevant content can boost the performance of your social media strategy.
 
Employee-generated content
Content strategy
Social media marketing strategy

New Media scoops multiple accolades at the 17<sup>th</sup> annual <i>SAPF Awards</i>

New Media scoops multiple accolades at the 17th annual SAPF Awards

Media
New Media’s internal communications team scooped multiple awards at the SA Publication Forum’s 17th annual SAPF Awards, which took place on Friday, 14 September.
 
New Media
SA Publication Forum
SAPF Awards

Social Media Week to launch in Durban

Social Media Week to launch in Durban

Social
From Wednesday, 14 November to Friday, 16 November, digital entrepreneur and 'dragon' on Dragon’s Den South Africa, Lebo Gunuguluza, will be launching Social Media Week Durban with publicist, entrepreneur and blogger Loraine Sibanda, who is also the director of the event.
 
Social Media Week
Social Media Week Durban
social media event Durban

King Price's new ad gets people talking

King Price's new ad gets people talking

Marketing
King Price Insurance has created a new ad, #BRAAAAAI, that aims to get people talking. The ad was conceptualised and created by Freckle’s Bennie Fourie and Bouwer Bosch.
 
King Price
King Price advert 2018
#BRAAAAAI advert
television ad South Africa

Reuters expands its offering with the launch of its news video service

Reuters expands its offering with the launch of its news video service

Media
Reuters, the news and media division of Thomson Reuters, is expanding its African video offering with a mobile-first news video service, Africa Journal.
 
Reuters
Africa Journal
news video service
mobile news Africa 2018

What do boutique agencies think about big player movements?

What do boutique agencies think about big player movements?

Marketing

Freelance writer Andrew Macfarlane says there’s been some movement within the bigger players in the local advertising industry.

 
Digital
marketing
boutique
advertising
movement
Abigail van Zyl
The Digital Thread
Design Bureau
Iconic Media

Associated Media Publishing announces the launch of its QR code campaign

Associated Media Publishing announces the launch of its QR code campaign

Media
Associated Media Publishing (AMP) has launched a campaign across five of its titles for its October issues, which will see all the covers wrapped in  QR codes, making the magazine pages ready-to-shop directly from mobile.
 
Associated Media Publishing
magazine campaign 2018
magazine publication South Africa
magazine October issue

Entries are open for the <i>AfricaCom Awards</i> 2018

Entries are open for the AfricaCom Awards 2018

Marketing
Now in its 21st year, the annual AfricaCom Awards will celebrate success and innovation by recognising the achievements of the best companies, solutions, products and personalities improving connectivity and driving Africa through the Fourth Industrial Revolution.
 
AfriCom Awards 2018
PCCW Global
marketing awards 2018
digital awards 2018
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