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BBC Worldwide announces content sales agreement with Showmax

BBC Worldwide announces content sales agreement with Showmax

Media
BBC Worldwide announced at MIPCOM 2017 that it has concluded a content sales agreement with African SVOD service Showmax. The mixed-genre package - in excess of 150 hours of natural history, drama and factual entertainment programming - will be available to Showmax subscribers in 36 African countries.
 
BBC Worldwide
Showmax Africa
South African television

Why social media is best used by individuals, not brands

Why social media is best used by individuals, not brands

Social
Social media is a valuable marketing tool, when used in the right way, for a business to grow. But, where do you start? This is where the Digital Marketing Academy steps in, aiming to help its students tame social media for their benefit.
 
social media
Digital Marketing Academy
YouTube

Prudential Investment Managers launches a new TVC

Prudential Investment Managers launches a new TVC

Marketing
Prudential Investment Managers has launched its latest television commercial, The Forest Man of India. The TV commercial will be followed by a radio campaign flighting in South Africa and Namibia and will be supported with a digital, social, and trade print campaign. Old Friends Young Talent (OFYT) was briefed to find a story that demonstrates the power of consistency. 
 
Prudential Investment Managers
The Forest Man of India
Old Friends Young Talent South Africa

Winners of Standard Bank 2017 <i>Sikuvile Journalism Awards</i> announced

Winners of Standard Bank 2017 Sikuvile Journalism Awards announced

Media
The Standard Bank Sikuvile Journalism Awards 2017 winners were announced on Thursday, 19 October.The awards recognise excellence in South African journalism, hosted by the Publishers Support Services (PSS) and sponsored by Standard Bank. The event took place at The Venue Greenpark (also known as Johannesburg World Trade Centre) in Sandton, Gauteng.
 
Standard Bank Sikuvile Journalism Awards 2017
Sikuvile Journalism Awards winners
Publishers Support Services

<i>CapeTalk</i> celebrates 20 years

CapeTalk celebrates 20 years

Media
CapeTalk celebrates its 20th birthday this October. In order to celebrate, the radio station will be providing listeners with a line-up of events and conversations.
 
CapeTalk
CapeTalk radio
Cape Town radio station
South African radio station

SBR Creams and Lou Harvey collaboration proves successful

SBR Creams and Lou Harvey collaboration proves successful

Marketing
Adcock Ingram aimed to adopt a fresh approach to relaunching SBR Creams (SBR Repair and SBR Lipocream) to the market. The SBR Creams team joined up with accessories designer, Lou Harvey, to relaunch the two creams, which are used for chronic dry skin conditions.
 
SBR Creams
Lou Harvey
Brand marketing South Africa
Adcock Ingram South Africa

Mahala.tv launches at DISCOP

Mahala.tv launches at DISCOP

Media
Mahala.tv has launched its technology, which aims to enable content producers to monetise and distribute their content easily, efficiently, and seamlessly.  To celebrate its beta-launch at DISCOP Johannesburg, Mahala.tv will be hosting the pitching and pilot marathon within the Mahala.tv theatre.
 
Mahala.tv
DISCOP South Africa
DISCOP Johannesburg
African film and television content

Consumers don't think about your brands all the time

Consumers don't think about your brands all the time

Marketing
Senior marketing scientist professor, Justin Cohen, of the Ehrenburg Bass Institute (EBI), recently addressed SPARK Media in Johannesburg, Durban, and Cape Town on the topic of 'Mental Availability – what it is and why it matters?' Gill Randall, joint CEO of SPARK Media, provides her insights on the topic.
 
SPARK Media
Consumer marketing South Africa
South African marketing
Marketing South Africa 2017

Three myths about AI busted

Three myths about AI busted

Media
In the wake of various rapid technological advances, numerous myths about artificial intelligence (AI) have emerged. The speed at which technology has developed has seen what once was science fiction become a reality. In order to keep up with this progression, it is important to understand what AI is – and what it isn’t.
 
AI myths
artificial intelligence
AI

Insights into the 2017 <i>Sikuvile Awards</i>

Insights into the 2017 Sikuvile Awards

Media
The Sikuvile Journalism Awards mark exactly 40 years after the banning of The World newspaper by the Apartheid regime and the detention of its editor, Percy Qoboza. Here, Moshoeshoe Manare, deputy managing director at Tiso Blackstar and a director at the Publishers Support Services (PSS), provides his insights into the 2017 awards.
 
Standard Bank Sikuvile Journalism Awards 2017
Sikuvile Awards 2017
Media awards South Africa
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