With a team of designers, performers, and photographers, the CCC offers an exclusive communication platform encouraging women and men to “DreamDareCreate”, in order to accomplish their creative aspirations.
Laetitia Casta, a former actress and Victoria Secret model, created the CCC, saying, “I wanted to give the next generation of women an opportunity to express their creative passions and showcase their work.”
A Grant Scheme will take place where one entrepreneur will be awarded a R100 000 bursary to support a creative project of their own. Creatives within the art, music, design, film, food or even cocktail industry can apply for the Grant. The programme is open to all creatives (male and female) who have a dream they want to materialise: whether it’s launching a clothing line, opening their own restaurant, or becoming a professional photographer or filmmaker.
Judging Criteria:
Dream
- Authenticity – substance and strength of the project, genuine approach;
- Elegance – style and aesthetics; and
- Avant-garde – originality, novelty and unexpected.
Dare
- Motivation;
- Uniqueness; and
- Personal fulfilment;
Create
- Potential success
- Feasibility
- Significant impact
The Cointreau Creative Crew Grant Scheme Grand Finale will take place in April 2017, where the South African grand jury will choose ten finalists, before crowning a winner at the event.
Entries close on Saturday, 31 December.
For more information, visit
www.cointreau.co.za. Alternatively, connect with them on
Facebook or on
Twitter.