The Loeries appoints Tseliso Rangaka as its new chairperson

The announcement was made during the first night of the 40^th Loerie Awards on Friday, 17 August at the Durban International Convention Centre.

Rangaka follows Suhana Gordhan into the Loeries’ chair position and says he welcomes the chance to help reshape the industry to meet dynamic, contemporary marketing challenges in South Africa.

"Relevance is the key – our creativity must connect with our clients’ markets and reach them in ways that surprise and engage. A critical ingredient to this is getting the right mix of people around the puzzle. That’s when the magic happens," says Rangaka.

According to Ogilvy Cape Town MD Vicki Buys, Rangaka’s appointment is 'a milestone moment'. Rangaka has been ECD at the agency since 2015, when he succeeded Chris Gotz, and Buys says this industry recognition is thoroughly deserved.

"Tseliso has changed both the way we work, and how we think about what we do, and he’s been a key part of some extraordinary output as ECD, including ‘Soccer Songs For Change’ for Carling Black Label, which won a Cannes Grand Prix this year," Buys concludes.

For more information, visit www.loeries.co.za or www.ogilvy.co.za.