Flume is a full-service digital marketing and PR agency that launched in early 2013 with an operation based in Johannesburg, South Africa. It later expanded with a new office in Cape Town mid-2016.
Flume reports that it was growing its client base significantly in South Africa, and says that opportunities have been presented to look at opening offices overseas, with one location specifically remaining top of mind: London, United Kingdom.
"Despite the current global pandemic, we are in a very good space as a business and we strongly believe that we have the expertise, the in-house full-service offering, time zone and currency on our side to be extremely competitive in the United Kingdom market," says Jacques Du Bruyn, Flume's managing director.
Flume services various multinational brands across a number of sectors in South Africa, which according to the agency, already gives it the credibility and portfolio to compete in an international market.
"The fact that we're firing on all cylinders, while working remotely, makes the idea of accessing clients working remotely in other countries familiar, and now is as good a time as ever," Du Bruyn adds.
McFarlane's experience and understanding of the United Kingdom's market ?— coupled with Flume's track record? — is a recipe that both parties believe is 'set up for success'.
"In times of crisis, we are seeing organisations place an increased focus on digital channels to communicate effectively with their customers and stakeholders. For Flume, this is a pivotal time to grow into a new market where we are now equipped to help clients not only manage their digital channels but to also
amplify them," says McFarlane.
"This is a great opportunity for Flume to contribute to the global digital marketing industry, as well as gain best practice experience that can benefit our clients not only across cities but across countries too," says Du Bruyn.
"We look forward to working with Kate and believe that now is the time to deliver certainty through results to our clients, no matter where they are in the world," concludes Du Bruyn.
For more information, visit www.flumedigital.co.uk