AAXO set out to include exhibitors in these awards, where stands were previously only judged on their design and construction and exhibitors were never even invited to the awards.

“AAXO fully recognises the immense impact that exhibitors have on the exhibition and events industry. That is why we made it our mandate to honour them in our awards,” explains Carol Weaving, AAXO chairperson. “Without exhibitors, there are no stands to build and there won’t be any exhibitions either.”

The goal of the ROAR Awards is to create a platform for industry professionals to receive respect for their participation, opportunities to grow their businesses, acknowledgement for their achievements while taking responsibility for their safe practice and participation in exhibitions.

The ROAR Award categories range from various trade exhibition categories with a total of 41 awards up for grabs.

The panel of judges consists of specialists within exhibitions, communication, and marketing and the judges have been selected for their years of expertise and commitment to the exhibitions and events industry.
 
“It is not only the local exhibition and events industry that will be benefiting from what promises to be a glamorous affair,” says Amanda Cunningham, AAXO board member. “The South African Guide Dogs Association will also receive some of the proceeds of the event.”

By promoting participation in the African exhibition and events industry and recognising excellence in exhibition organisation, the awards will provide role players who contribute to all aspects of exhibitions and events with a platform to showcase their portfolio of work.

For more information, visit aaxo.co.za. Alternatively, connect with them on Facebook or on Twitter.