“We are exceptionally proud to be working with Saab Grintek Defence, a company that has won the Best South African Export Company award from the Department of Trade and Industry for the past two years,” says Cian Mac Eochaidh, co-owner of Tribeca Public Relations.

Tribeca will also be responsible for managing communication needs for the larger Saab Group in additional strategic African markets.

“Our further appointment as regional lead agency for Saab strengthens our reputation as an agency that serves the interests of our clients in Africa, through our partner network, seamlessly and effectively,” he adds.

The Saab Grintek Defence team at Tribeca will be led by senior consultant Nicola Tarr.

For more information on Tribeca PR, visit www.tribecapr.co.za. Alternatively, visit and like their page on Facebook and follow them on Twitter.