The new store comes as a result of strong demand from the local community and follows the launch of recent standalone store openings across South African major cities.

Cotton On Kids was established in 2005 and has since grown to over 300 stores worldwide, including 30 in South Africa. A line extension from its parent brand Cotton On, which now operates over 1309 stores globally, Cotton On Kids offers style driven apparel and accessories for babies, boys and girls at family friendly prices.

With sizes ranging from 0000 to 8, Cotton On Kids offers something for every little personality. Highlight pieces in the collection launching at the Somerset Mall Cotton On Kids store include a range of faux fur vests, bomber jackets and long-line cardis which are all designed to be worn back with moleskin pants, tulle skirts and gum boots, while boys can keep warm in duffle coats, puffer vests and crew neck knits teamed with drop crotch track pants, chinos and hi tops.

The Somerset Mall Cotton On Kids store will be operating Mondays to Saturdays from 09:00 to 19:00, Sundays from 09:00 to 17:00, and Public Holidays from 09:00 to 17:00. For more information, phone the store on +27 21 852-7114. The new store will be located at Shop 63, Somerset Mall, Centenary Drive, Intersection of N2 & R44.