Leserskring/Leisure Books has been delivering best-sellers to the South African public for more than 36 years, and in doing so became a lifeline for many time-poor book lovers around the country. Under new ownership and needing a brand new look and feel for their catalogues, they turned to John Brown South Africa to revamp
die leser and
the reader.
Says
the reader editor Samantha Page, “Leisure Books is an iconic South African literary institution and I am incredibly excited to build on its solid legacy and steer it into a more contemporary space. Every aspect of the redesign and content strategy is aimed at promoting a culture of reading in our country and that's incredibly energising.”
“Leserskring is terug – en beter en byderwetser as ooit tevore! Dit is voorwaar ’n voorreg om die leser vir die ikoniese instelling saam te stel. Met soveel wonderlike boeke en skrywers uit eie bodem (en ’n hele rits internasionale trekpleisters daarby) kan ons letterlik met elke uitgawe vir lesers nog ’n rondte van kraakvars leesstof bring. Boonop is ons nuwe inhoudstrategie – en die leser se spiksplinternuwe moderne baadjie – nommerpas om hierdie opwindende era vir Leserskring in te wy,” says
die leser editor Riekie Human.
Leserskring/Leisure Books’ marketing manager, Carla Pullen, says, “The new catalogues are beautiful and we are so excited about the introduction of various new elements, great feature articles and snippets of information about some best-loved authors. They definitely usher in a new era for the book clubs beautifully.”
For more information, visit
www.johnbrownmedia.co.za. Alternatively, connect with them on
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