In her new role, Quinn-Diavastos will be the operational leader for the agency, with a mandate to align the business behind a unified, client-centred culture. She brings to her new position an understanding of the advertising industry and what clients need to do to succeed in the online media and marketing environment.
Quinn-Diavastos has worked in media, advertising, and publishing since 2006 and has experience spanning the marketing and strategic digital industries. Prior to joining 25AM, Quinn-Diavastos headed up the new business strategy division at Media 24 Magazines’ digital division.
“My aim will be to ensure that we deliver the best possible return on investment for our clients’ budgets – we will do so by making ourselves accountable for business results rather than clicks and impressions,” says Quinn-Diavastos. “We partner with our clients to help them understand their customers’ journey and put in place online media and marketing solutions that get measurable meaningful results.”
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