The launch of Loeries Learning in Dubai is the latest international expansion of the Red & Yellow brand and represents a convergence of two powerhouses: Red & Yellow, South Africa's leading authority in creative business education and The Loeries, Africa and the Middle East's premier brand communications festival.
This collaboration is posed to redefine the landscape of advertising education by exporting South Africa's innovative approaches to a global audience, say the partners.
"We are thrilled to announce the launch of Loeries Learning," says Preetesh Sewraj, CEO of The Loeries. "This partnership with Red & Yellow signifies our commitment to advancing the skills and expertise of professionals across Africa and the Middle East. With Loeries Learning, professionals will have access to industry-leading online short courses curated by seasoned experts, ensuring they stay ahead in the ever-evolving world of brand communications."
As the number-one school in the Loeries rankings, Red & Yellow powers this hands-on digital learning experience, with each short course including practical exercises and projects designed to challenge and inspire. Upon completion, participants will receive an industry-recognised certificate from Loeries Learning, boosting their credentials and opening doors to new career opportunities, according to the partners.
Loeries Learning offers a wide range of online short courses powered by Red & Yellow, including:
- Digital Marketing
- Digital Marketing Pro
- Graphic Design
- Project Management
- Social Media Marketing, and
- Design Thinking.
These courses are meticulously crafted by industry professionals to provide the latest insights and strategies necessary for success in the field, the partners add.
"We are exceptionally proud to further develop our partnership with The Loeries to bring another international expansion to life," says Verusha Maharaj, managing director at The Red & Yellow Creative School of Business.
"As a CHE-accredited institution with a legacy of excellence in education, Red & Yellow is dedicated to equipping professionals with the critical skills needed to thrive in the digital age. Following our expansion of the Red & Yellow brand into Mauritius, Nigeria and Tunisia, Loeries Learning aims to empower individuals in the Middle East region to reach their full potential and make a meaningful impact in the global advertising industry."
As an official education partner for The Loeries, Red & Yellow Creative School of Business brings decades of industry expertise and a track record of producing world-class talent.
Loeries Learning represents another significant step in Red & Yellow's international expansion and mission to empower individuals and organisations across the globe to achieve greatness in the creative and business industries, concludes the partners.
For more information, visit www.redandyellow.co.za. You can also follow Red & Yellow on Facebook, LinkedIn, X or Instagram.
*Image courtesy of Facebook