Shopper’s Friend’s new website,
www.shoppersfriend.co.za provides information for both the Shopper and advertiser.
Coetzee says advertisers can quickly view distribution maps, pocket choice, research results and relevant information to help them decide where to distribute their loose inserts and to calculate their cost.
“They can also view our on-cover booking schedule with rates, click on available space and reserve the space.
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Shopper’s Friend on-cover advertising is proven to be more effective than our competitors and our rates are extremely competitive. We reach more than two-million Gauteng households per week (audited circulation) and 2.7-million households at month-end. Our reach brings to the advertiser the ability to cover 99% of Gauteng income (AMPS 2009).”
In true
Shopper’s Friend style of interactivity, fun and adding value, advertisers can participate in a monthly advertiser’s competition. Advertiser’s names are automatically entered into the competition every time they visit the on-line booking site, and also with every meeting they have with one of the publication’s sales executives. The next draw is on 15 November and the prize is a 64mb 3G iPad with leather case.
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Shopper’s Friend is also a friend indeed for advertisers,” concludes Coetzee.