Impact BBDO Dubai took the top spot on the top ranking agency in 2015, while King James Groupbeat, Ogilvy & Mather Johannesburg and Y&R SA claimed top South African agency. For the region outside South Africa, Impact BBDO Dubai heads up the top five, followed by Geometry Global Dubai, Havas Worldwide Tunisia, Ogilvy &Mather Africa (Kenya), and Scanad Kenya.
AAA School of Advertising reclaims their place as top educational institution after coming second to North-West University in 2014.
King James Group co-founder Alistair King is the number one chief creative officer in 2015, with Graham Lang (Y&R SA) and Mike Schalit (BBDO) rounding out the top three.
Now in their fifth year, the Loeries Official Rankings provide a comprehensive overview of the annual performance across the brand communications industry throughout Africa and the Middle East. The rankings also offer immediate access to the who’s who in the brand communication landscape.
Ranking points are allocated to brands, agencies and individuals, based on results from Loeries Creative Week held in Durban this past August.
“The Loeries Official Rankings are the best way to gauge who’s doing the most innovative work throughout our region. This year we’ve expanded the tables to highlight agencies in South Africa as well as outside our borders, which offers a comprehensive overview of the regional landscape,” says Loeries CEO Andrew Human.
The Loeries is a not-for-profit organisation that recognises and rewards creative excellence in the brand communications industry, and highlight the value that creativity and innovation add to our brands.
For more information and the full 2015 rankings, visit www.loeries.com. Alternatively connect with them on Facebook and on Twitter.