The Board of the BRC, comprising of four directors from the radio broadcasting sector and four directors from the television broadcasting sector, are pleased to announce the appointment of their new CEO,Clare O’Neil who has been working at the BRC as interim CEO throughout the establishment phase.
In addition, outgoing chair of the BRC, Peter Mckenzie, has handed the reigns over to newly elected BRC board chair, well-respected television executive and media research expert Tshifhiwa Mulaudzi. The BRC is also pleased to announce that deputy chair will be held by the veteran radio executive, Nick Grubb.
Other appointments to the BRC include media strategist, Setshwano Setshogo as research director, Priscilla Chinnappa as executive administrator and finance manager, and Tshego Kgame as office manager and personal assistant to the CEO.
“The BRC board is confident that the Joint Industry Committee for radio and television research is in safe hands with Clare O’Neil at the helm, with a strong team around her. Clare is meticulous and quite obsessive about getting things done,” says Mulaudzi.
The BRC was established in 2015 to honestly and objectively manage and cater to the broadcast research needs of the South African broadcasting, media, and marketing industry. With this ethos in mind, the BRC commissions, manages, oversees, and funds radio and television currency research, called BRC RAMS and BRC TAMS, respectively.
“I am excited to see the birth of the new BRC RAMS in August 2016, as well as the eagerly awaited establishment survey, which goes into field on Friday, 1 July. This is certainly an exciting time for media research and its transformation in South Africa,” says O’Neil.