The video on demand apps are a natural outlet for
AJ+'s expansive content library and distribution strategy, which has been driven by native mobile and social distribution of content to date.
The new
Android TV App allows users to consume and engage with
AJ+ content and features comments from the mobile app. Viewers can comment on stories through the mobile app, adding depth to the engagement experience.
With just over a year since its inception in September 2014,
AJ+ has built a unique and captivating content catalogue in the news and information space, with innovative formats of video-centric content. The
AJ+ team will be curating content specifically for
Apple TV,
Android TV and
Amazon Fire TV audiences.
Dima Khatib, managing director of
AJ+, says: “Video on demand is one of
AJ+’s key objectives in 2016. As
AJ+ grows, we are looking at solidifying our competitive advantage by distributing content natively to other platforms and looking at additional languages. Google makes an excellent partner for us with
Android TV and its global growth roadmap.”
AJ+ is a network of digital properties owned by the Al Jazeera Media Network, producing and distributing content natively for digital audiences. It operates in three languages - Arabic, English and Spanish - with over five billion cumulative views online.
For more information, visit
ajplus.net. Alternatively, connect with them on
Twitter,
Facebook or on
Instagram.