The annual event has become one of the most recognised music festivals on the continent, with a line-up that features the best of the best in the hip hop industry. It offers a mix of the best Motswako pioneers and hip-hop innovators that the country has to offer.

“We are excited to once again be a part of the iconic Maftown Heights. This year the theme is ‘Fusion of Iconic Moments in Hip Hop History’ and we plan to deliver exactly that - a fusion of sounds, as well as promote notable up and coming artists,” says Thabisa Mkhwanazi, marketing director for KFC Africa. “The youth are important to us and Maftown Heights has been a great fit for the brand. The festival has allowed us to connect with the youth in their language, music.”

This year’s edition brings to life great South African hip-hop acts that will have music fans in awe – plus a surprise iconic moment on the main stage, brought to you by KFC.

“Fans in attendance can also look forward to hanging out in the KFC Social Village*, which offers a variety of activities and entertainment. These include free WiFi, where they can upload and share their Maftown Heights memories, visit the Krusher Bar to purchase limited edition Sparkling Krushers, enjoy a game of foosball and a range of arcade games,” adds Mkhwanazi.

A recording booth, set up as a mini studio in the KFC Social Village will give fans the opportunity to record their own track. The mobile studio is fitted with recording equipment, including an on-screen digital guide, and a selection of backing tracks. Guests will get a chance to record, upload and share their tracks on social media. Those with real talent, mad skill and the ability to entertain, might land themselves a spot as a contestant in the next season of The Hustle on VUZU AMP in 2017.

This year’s line-up includes Motswako acts such as Khuli Chana, Fifi Cooper, Towdee Mac, JR, Tuks and HHP. It also features Friends of Motswako, the likes of Kwesta, Nasty C, Cassper Nyovest, Ricky Rick, AKA, Da Les amongst many and an explosive DJ line-up including Speedsta, DJ Zan D, Major League and many more.

For more information, connect with them on Facebook or on Twitter using the #MaftownHeights2016 hashtag.

*The KFC Social Village is only accessible through the General Access area.