Tshepo Setshedi joins as chief financial officer; Megan Marinus assumes the role of commercial director; and Werner Lindemann moves from group commercial director at Kagiso Media to managing director of Mediamark, the media sales house for the Kagiso Media Group.
These moves follow the appointment of Shireen Jaftha back in August, as integrated media specialist, reporting to Mark Harris, group CEO of Kagiso Media.
“Kagiso Media is well-positioned to have a successful 2017 and this is largely due to the strategic placements we've executed. We're excited to have the skills in these key positions and are confident that they will further strengthen Kagiso's foothold as a leading media group in Africa,” Harris says.
Tshepo Setshedi joins Kagiso Media from Kagiso Tiso Holdings (KTH), where he held the position of executive manager: investments. As a member of the KTH investment team, his responsibilities include transaction origination, execution, and post-investment value management. He also participates in various board and board sub-committees of portfolio companies.
In her new role as commercial director, Megan Marinus will work on all commercial partnerships for the Group. She will also work closely with Werner Lindemann at Mediamark on developing commercial opportunities. Marinus will be the point person for all Kagiso Media Merger and Acquisition opportunities and will work closely with KTH to drive these opportunities. She will be accountable for all partnership opportunities in Kagiso Media to ensure financial value.
Lindemann moves to his new role from Kagiso Media, where he has held the role of group commercial director since 2013. Lindemann will lead Mediamark’s strategy as provider of integrated marketing solutions for the company’s media partners and advertisers.
Jaftha has been tasked to assist Urban Brew in driving their content strategy for advertiser-funded programming, content marketing, and advertising sales. She will apply her experience in customer strategies to drive business opportunities across these segments. She’ll also work with Mediamark to develop customer strategies across all media channels, working with Lindemann to assist the team in building key account strategies.
“As change in every aspect of life accelerates, marketing as a discipline is having to undergo seismic change. Most notably, marketers and their agencies are now having to work with ‘just-in-time’ communication plans to keep up with accelerated consumer demands,” says Jaftha. “In short, there are no model solutions anymore. Each situation, each marketing challenge requires a unique solution, so marketers, media owners, and agencies need to think on their feet.”
For more information, visit
kagisomedia.co.za.