Due to popular demand this year’s event #eTas15 will be the biggest yet. It will be held in two cities with sessions in Cape Town on the between Thursday, 17 and Friday, 18 September at the Cape Town International Convention Centre and between Monday, 21 and Tuesday, 22 September in Tshwane at 012 Central.

Both events will bring together some of the world’s leading online tourism and travel experts including representatives from Facebook, Trip Advisor, Expedia, Twitter, Instagram and a fresh new set of local and international speakers and solutions. South African Tourism is the title sponsor with VISA as a lead sponsor.

Damian Cook, the CEO of E-Tourism Frontiers, emphasised how this year’s event will be different. “This promises to be our most engaged and interesting event yet and we will be bringing new and important issues for the travel trade into this two-day discussion. This will include the growing revolution being brought about by Airbnb and UBER, both of whom will be taking the stage for the first time to discuss their businesses and the potential opportunities they present for Africa with the audience,” he says.

Cook also emphasises how this year the audience will be part of the discussion. “Discussions will look at the evolving landscape for online travel and assess the impact of new technologies and media and where business owners should best invest their time and money - looking at search, social, video, bloggers and user reviews,” he says. “This will not be a one-sided discussion. Our most important speaker this year will be the audience themselves. We are using a specialised app to allow our audience to actively participate in every session and answer questions, vote on topics and pose their questions.”

“The Summit will showcase the latest tools and trends on how to best leverage social media for your travel and tourism business factoring in the vast growth of smartphone usage in the travel space,” says Cook. “This year’s summit will also focus on offering practical training and solutions to grow and improve your day to day business.”

Registration for the E-Tourism Africa Summit, Cape Town and Tshwane is open now here

For more information, visit www.e-tourismfrontiers.com or email [email protected]. Alternatively connect with them on Facebook or on Twitter.