The awards ceremony saw FIC’s head of on-air and creative services, Samira Gerin-Singh, and her team scoop two
Gold Awards for FOX Crime (DStv channel 126 and StarSat channel 132). These were for
Best Outdoor Poster for the ‘Crazy About Crime’ campaign and
Best Use of Typography for Elementary ‘Perspective’.
The team also took home three
Silver Awards for DStv/Mnet for
Best Editing for
FOX Flicks Evil Under The Sun on FOX,
Best On-Air Program Campaign for FOX ‘Crime Legends’ campaign and for
Best Documentary or Factual Entertainment Promo for the ‘NGC Turbo-charged Tuesdays’.
Ratna Siriah, general manager for FIC Africa says; “We are extremely proud that the work of our in-house creative team has been recognised at this prestigious event. They embody the objective of the awards perfectly, that is; conveying effective messaging in a creative and successful way.”
The
PromaxBDA Awards brings together the best creative minds in marketing, promo producing and advertising from all over the world and are highly regarded worldwide and recognise the creative talent required to assist broadcasters to attract and retain viewers.
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