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Why "Good News" Still Wins Audiences: A Q&A With Tyler Vivier
Venelize de Lange from media update spoke to Tyler Vivier about the role of positive storytelling and how it holds its place in media.
Crisis in Real Time: The PR Training Mystery
Emma Mendes from media update dons her detective cap and lights up her wooden pipe to investigate what could arguably be the most intriguing publicity mystery of the decade: who really runs modern PR media training, and where are they hiding?
Localising Easter Campaigns — How to Balance Faith and Commercialisation in the South African Market
Venelize de Lange from media update looks at how South African brands can effectively localise Easter campaigns to build engagement and avoid public missteps.
Stories That Matter: At the Heart of Easter — The Editor's Note
Easter is easily perceived as the yearly opportunity to indulge in chocolate eggs, public holidays and family time — but how many of us are aware of Easter's true significance? As we celebrate the year's dedicated time of reflection, renewal and meaning, Kiara Ferreira from media update explores what Easter represents for the media industry.
Why Competitor Benchmarking Should Be Part of Every Marketing Strategy
Venelize de Lange from media update explores why competitor benchmarking is essential in the marketing industry and how leveraging competitor insights can help brands strengthen their position in an over-saturated marketplace.
South African youth radio station, 5FM, has unveiled its 2026 on-air line-up, introducing new voices and a deeper connection to the fast-moving world of South African youth culture.
BBC Radio 4 has announced that Rebecca Keating will be the new Editor of BBC Radio 4's Today Programme.
We need to be honest with ourselves: the old way of doing public relations and marketing (the six-week blitz campaign followed by six months of silence) is frankly, kicking the bucket, says Martin Slabbert, Head of Newsroom at Alkemi Collective.
With petrol prices recently soaring to new heights, Kfm 94.5 has announced that it is stepping up to join Cape Town motorists in a very special way.
To promote Chupa Chups' new "easy-to-open" packaging, BBH has created an OOH campaign, 'No More Wrestling', which, instead of dramatising an anodyne packaging improvement, leans into the struggle.
Menlyn Park Shopping Centre has announced its Eggventure from Wednesday, 1 April to Sunday, 5 April, and a Peppa Pig Meet and Greet on Saturday, 11 April and Sunday, 12 April, aimed at bringing families together this Easter.
South Africa's urban commuters represent one of the country's most consistent daily audiences. The question is how to matter to them. In a landscape where credibility is under constant scrutiny, brands are under increasing pressure to demonstrate real, visible impact in the communities they serve.
There’s currently just too much information out in the world for consumers to handle — including a stifling amount of AI-generated advertising, content and information, much of which has the same feel because it's generated using similar AI tools, says Lara-Anne Nel, Lead Strategist at Boomtown.
The Mark Awards 2026 have announced that entries for the are now open, with agencies, brands and marketing teams invited to submit their work across the programme's seven pillars recognising excellence in modern marketing.
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