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Raising a Nostalgic Youth — The Editor's Note

1 Week ago Media

From vintage aesthetics to classic sitcom reruns, nostalgia is constantly shaping youth culture. Venelize de Lange from media update considers why so many young people are romanticising a pre-digital life.

Gen Z nostalgia culture Youth nostalgia Youth Day Digital fatigue Social media and nostalgia The editor’s note Comfort media Youth

Why Brands Continue to Chase Industry Recognition

Yesterday Publicity

Award ceremonies — the moment of validation for brands. Venelize de Lange from media update looks at how brands can easily miss the opportunity to convert industry recognition into meaningful media visibility and audience insights.

Industry awards Brand reputation Importance of winning awards Earned media Brand visibility Jetour Car of the Year South Africa How awards impact brand credibility

In Defence of Niche Publications

22 Hours ago Media

In an era defined by rapid technological change, some publications are succeeding by focusing on something surprisingly simple. Venelize de Lange from media update explores why.

Niche publications Trade publications Community media Media industry trends AI in journalism Future journalism AI-generated content Community magazines

Creating Meaningful Consumer Connections — A Q&A With Murat Gebeceli

6 Days ago Media

media update's Venelize de Lange talks to Murat Gebeceli about how cross-functional intelligence — from retail performance to partner feedback — is used to guide marketing decisions and improve execution across Sony's diverse MEA markets.

Marketing strategy Consumer behaviour Data-driven marketing Brand marketing Media intelligence Digital marketing trends Murat Gebeceli Sony Managing Director of Sony

Why Your Brain Still Craves Print Media

2 Weeks ago Media

When was the last time you sat down and read something without a notification interrupting you? Venelize de Lange from media update looks at the science behind print media's appeal in a world of distracting screens.

Why print media is better than digital reading Print vs digital reading Does reading on paper improve memory Digital distraction and attention span Print media trust Reading memory retention Paper vs screen reading Print vs digital

Debating Our Way Out of Marketing Growth

2 Weeks ago Marketing

Debating has become more of a performance than about understanding opposing perspectives — and marketing may be making a similar mistake. Venelize de Lange from media update considers how by comparing performance-driven debating to consumer-facing messaging.

Consumer behaviour insights Marketing strategy Audience sentiment analysis Brand communication strategy Data-driven marketing insights Customer experience Personalisation Debates

Greg Maloka Returns to the Kaya 959 Orbit in New Commercial Role

15 Minutes ago Media

A key figure behind Kaya 959's evolution into one of South Africa's radio and cultural brands is returning to the station's wider commercial ecosystem.

Tribeca Marks 20 Years With Seven New Client Wins in First Half of 2026

1 Hour ago Publicity

Tribeca Public Relations (Tribeca) has secured seven new client wins in the first half of 2026, adding Traxtion, ManageEngine, Bonitas, VFS Global, Raizcorp and WesBank to its growing client portfolio.

The One Club Announces 2026 Creative Hall of Fame Inductees

2 Hours ago Marketing

The One Club for Creativity has announced the latest group of inductees in advertising, design and education to be named in the 2026 Creative Hall of Fame in September.

World Out of Home Organization Launches World-First Global Measure of Programmatic DOOH Advertising Spend

4 Hours ago Marketing

The World Out of Home Organization (WOO) has announced the results of the first ever independently aggregated global study of programmatic Digital Out-of-Home (pDOOH) advertising spend, revealing that the channel generated approximately USD$1.4-billion in revenue globally in 2025 — equivalent to 7% of total DOOH expenditure.

Allan Gray and Accenture Song Win at D&AD Awards

4 Hours ago Marketing

Allan Gray and Accenture Song's, 'A Seat at the Table', has won a D&AD Wood Pencil in Spatial Design, the only South African work to receive a Pencil at the 2026 D&AD Awards.

In Defence of Niche Publications

22 Hours ago Media

In an era defined by rapid technological change, some publications are succeeding by focusing on something surprisingly simple. Venelize de Lange from media update explores why.

Network X OOH Relaunches With a New Identity

23 Hours ago Marketing

Network X OOH, a specialist in premium, township, transit and digital advertising solutions, has officially relaunched its brand, unveiling a refreshed identity, renewed market positioning and a campaign platform that aims to capture the company's belief that the street remains one of South Africa's most powerful media environments.

Clover Mama Afrika Recevies New Vehicle From Eqstra

Yesterday Publicity

Clover Mama Afrika has announced that it has received a new vehicle from Eqstra — a division of Nedbank. This investment aims to extend far beyond mobility by being a practical enabler of access, reach and sustained community impact.

McDonald's South Africa Brings FIFA World Cup 2026™ Excitement Home

Yesterday Publicity

McDonald's South Africa has announced that it is bringing the excitement of the FIFA World Cup 2026™ closer to home with a nationwide campaign designed to unite fans through great food, exclusive collectibles, family experiences and moments of national pride.

Content Creator Awards Partners With Cars.co.za

Yesterday Media

Aimed at recognising the growing impact of creators across every aspect of modern media, the Content Creator Awards has announced a new partnership with Cars.co.za and the introduction of two new award categories for 2026.