The activations were perfectly timed and targeted the desired audience when they were most open to engagement, thus ensuring significant impact and brand assimilation. The integration of sales into the campaign also provided the opportunity to increase sales and ensured that the brand was literally brought home.

For more information, visit www.provantage.co.za, email Peter Kohl?ffel on [email protected] or phone 0861 776 826. Alternatively, connect with them on Twitter.