Pay back the money Bell Pottinger
As the Bell Pottinger scandal dies down, the public relations industry in South Africa is reeling to pick up the pieces, says Regine le Roux, managing director of Reputation Matters. She says PR professionals across the globe have always had to slog away to show their worth to clients – now, in one fell swoop, the world has been shown exactly how PR should not be done.
Reputation Matters South Africa
Public relations industry South Africa