Dene Botha recognised in <i>100 Most Influential Young South Africans</i> 2019

Dene Botha recognised in 100 Most Influential Young South Africans 2019

Publicity

Dene Botha, a self-taught entrepreneur, has been recognised as one of the 100 Most Influential Young South Africans for 2019 in the fourth edition of the rankings compiled annually by Avance Media, a leading African media and PR agency.

 
Dene Botha 2019 Most Influencial Young South Africans
100 Most Influential Young South Africans Avance Media 2019
Media and PR Agency Awards 2020

Four benefits of video streaming

Four benefits of video streaming

Marketing

And as with every new year, everyone wants to know what 2020 is going to hold in store for us in our world of media and advertising, says Richard Lord, media and operations director at Meta Media. Lord says there has been one trend in particular that has been gaining momentum for some time and shows no signs of slowing down.

 
Streaming content benefits
video content advertising South Africa
advantages of online advertising
why to advertise on streaming platforms
2020 advertising trend and predictions

<i>OFM</i> announces its new offerings for 2020

OFM announces its new offerings for 2020

Media

OFM has announced its new programme line-up, new logo roll-out, new digital offerings and a new split programme for the Welkom studio. The station's new offerings include the OFM desktop application and OFM Stasie 2.

 
OFM new offerings
radio station features South Africa
best radio station offerings and features 2020

Entries for the <i>Kleinkaap Short Film Festival</i> now open

Entries for the Kleinkaap Short Film Festival now open

Media

The 2020 Kleinkaap Short Film Festival (KSFF) in Pretoria will be presenting its fifth annual event this year. The festival has encouraged South Africans to submit their short films free of charge before Saturday, 15 February.

 
Kleinkaap Short Film Festival 2020
Kleinkaap Short Film Festival entries
South African short films festival
SA short film competitions
best SA short films 2020

Deezer's study reveals that fans are listening to fewer albums

Deezer's study reveals that fans are listening to fewer albums

Media

Deezer's recent global study, which comprised of 8 000 people, reported that over half of the participants (54%) are listening to fewer albums than they did five to 10 years ago. The study indicates that listeners prefer hearing a mix of tracks from different artists. 

 
Deezer's global study 2020
Music albums statistics 2020
Music statistics South Africa 2020
Predictions for music industry 2020
music streaming predictions 2020

Why you should use radio presenters as influencers

Why you should use radio presenters as influencers

Marketing

Many brands are considering using social media influencers as a tactic to drive interest in their products and services among consumers, says Charlie Wannell, head of marketing at Mediamark. Wannell says that, as they do so, they should not forget about the abilities of radio station presenters and DJs to help connect with customers.

 
Radio presenters who are influencers
influencer marketing strategies 2020
South African radio presenter influencers
Influential radio presenters SA 2020

Four ways to implement virtual and augmented reality into your marketing

Four ways to implement virtual and augmented reality into your marketing

Marketing

With traditional digital marketing channels such as blogs and social media, it's difficult to imagine the shift into augmented and virtual realities (AR and VR respectively), says Nicole Garrison, content strategist and writer at Subjecto. Garrison says, however, that these technologies are already a part of our everyday life.

 
Virtual and augmented reality in marketing 2020
Marketing predictions South Africa 2020
SA marketing strategies 2020
virtual reality in marketing
augmented reality in marketing

Vth Season sees 10 singles release on <i>The Radiomonitor Top 100 Chart</i>

Vth Season sees 10 singles release on The Radiomonitor Top 100 Chart

Media

Vth Season, a South African independent label and leading creative music marketing agency, has announced that 10 singles from Vth Season artists have been released on The Radiomonitor Top 100 Chart for South African artists.  

 
Vth Season singles
The Radiomonitor Top 100 Chart for South Africa
Music marketing agencies in South Africa
best African music marketing agencies 2020

MTN announces its delivery on improved customer service

MTN announces its delivery on improved customer service

Marketing

MTN has announced the start of a three-month phased customer migration journey, which is aimed at offering its customers improved service and experience. On Monday, 28 January, the first batch of MTN contract customers will be migrated onto the new customer service platform. 

 
MTN customer services
MTN customer engagement strategies
2020 consumer engagement marketing
South African consumer service platforms 2020

The five spheres of influencer marketing

The five spheres of influencer marketing

Marketing

Using influencers to build your brand’s credibility is very different from using influencers to create awareness for a new product launch, says HaveYouHeard co-founder and head of strategy Ryan McFadyen. McFadyen gives insights into five spheres that play a significant role in influential marketing.

 
Spheres of influencer marketing
Influencer marketing strategies 2020
Influencer marketing awareness
Influence model in marketing 2020
Marketing strategies 2020
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