In most cases, standing still is better than moving backwards. But in the world of stories and posts, negative change is better than no change. This article explains why a regressing social media account has an easier road to recovery than an account where nothing is happening.

The 2024 Golden Drum Competition has announced that it is accepting submissions until Wednesday, 21 August. Advertisers, agencies, media agencies and marketing communications experts are invited to enter into the international competition. The awards will be presented at the 30^th Golden Drum Awards Show on Thursday, 10 October in Portorož, Slovenia.

As the digital landscape evolves, voice search is emerging as a critical component of online search behaviour, says Jacqueline van Rooijen, business growth consultant and director at Ycagel. van Rooijen adds that with the proliferation of new technologies like smart speakers and virtual assistants, optimising content for voice search is no longer a luxury — it's a necessity. 

The 2024 World Out-of-Home Organisation (WOO) Global Expenditure survey has captured expenditure globally for Out-of-Home (OOH) across 2023 and gives estimates of OOH expenditure for 2024. OOH has hit USD$41.9-billion, 5.2% of the global adex with an increase to USD$45.3-billion forecasted for 2024. 

Non-profit organisation (NPO) Ladles of Love has announced that it successfully achieved its record-breaking attempt by rallying volunteers for Nelson Mandela Day on Thursday, 18 July, dedicated to nation-building through acts of kindness. 

The Shoprite Group has announced that it is wheeling renewable electricity at its home office in Brackenfell, Cape Town. This marks its third site to implement the energy solution. The retailer has become one of the first businesses to wheel renewable electricity through the city's energy grid.  

Nedbank has announced the opening of entries for the annual YouthX Awards. This flagship programme is designed to unlock the potential of South African youth through mentorships, cash prizes and more, as well as to celebrate and empower young entrepreneurs across the country. 

Wimpy has announced the launch of its flagship corporate social investment initiative called Read with Wimpy. It was launched at an event with over 250 children at Uthando Day Care in Vanderbijlpark. The event comprised a special reading with award-winning poet, writer and activist Lebohang Masango on Nelson Mandela Day. 

Amnesty International South Africa, in partnership with Joe Public, has launched a newspaper advertisement as part of a campaign. The initiative petitions the government to eradicate pit toilets in schools by the end of 2024.  

The Big Brothers Hug Foundation has announced the launch of its 'Bowling for Change' campaign, an initiative designed to raise awareness and address critical social issues. The campaign will feature a series of events, educational workshops and a cricket tournament to engage and educate the community.