Moss is the only person from Africa on the judging panel and has experience within the B2B space.
“I’m extremely grateful for this opportunity and am really looking forward to seeing what the top performing B2B marketers around the world have to showcase. My team and I consistently keep abreast of the latest B2B trends and best practices around the world, and being a judge in the awards will further expose us to global B2B work and provide an opportunity for us to benchmark our work against a global standard, which is incredibly valuable for us as an agency and our clients alike,” says Moss.
The Association of National Advertising's (ANA) Business Marketing Association (B2B), which began in 1922 as the National Industrial Advertising Association, represents expertise within B2B marketing and communications.
For more than 90 years, BMA has been the pre-eminent service organisation for professionals in the B2B industry.
The B2 Awards' top award winners (including B2B Marketer of the Year, Agency of the Year, Best in Show, and Marketer of the Year) will be presented on Wednesday, 31 May at the annual B2 Awards Gala held during the upcoming 2017 Masters of B2B Marketing presented by ANA's BMA.
For more information, visit www.demographica.co.za. Alternatively, connect with them on Facebook.
Read more about Demographica in our article, Why Demographica uses anthropology to drive marketing strategy.