The team aim to deliver an integrated campaign that is custom fit for the growing Nairobi market with the launch of a new product offering.

"We are thrilled to be working with Hellocomputer and FCB, and look forward to the upcoming campaigns," says Uber general manager sub-Saharan Africa, Alon Lits.

"The combined team is excited to work with the innovative technology company that has shaken up the personal transport industry the world over," adds Hellocomputer Cape Town’s managing director, Robyn Campbell.

Campbell adds, "Uber’s bold expansion plans into Africa are incredibly exciting. We are thrilled to be a part of helping solve local sustained adoption in this emerging territory. Let’s roll, Nairobi."

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