The agency walked away with an Epica Bronze Award in the Health, Beauty, and Fashion Digital Campaigns category, making this accolade the group’s 14th international award for the campaign.
Brad Reilly, ECD at Net#work BBDO, says, "The Epica Award is special in that they are judged by non-partisan journalists working in the marketing and advertising industries from all over the world. We were the only South African agency awarded, and it’s further validation that brave and honest work pays off. There is simply no substitute for effectiveness and creativity."
"Like Libresse, we had to make sure that our campaign is fearless and daring, in a space that’s traditionally very quiet and discreet," concludes Reilly.
The Epica Award will be placed in Net#work BBDO’s cabinet alongside Loeries, Cannes, Assegai, PRISM’s, and Apex recognition already garnered for the campaign.
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