AdColony, which is part of the Nfinity Media Group, also walked away with a Bronze in the Product/Services Launch category for Debonairs Pizza, in association with The MediaShop.

Sarah Utermark, South African country director for the MMA, says, "AdColony was awarded Publisher of The Year for its role in addressing critical issues around viewability and brand safety. Both of these impact the efficacy of campaigns as, without them, brands could be promoted on publishers’ sites that are either irrelevant or are published alongside content that promotes terror and violence." 

Utermark adds, "AdColony’s win was 100% backed by the judges. It was a result of a combination of work that stood out from all the submissions, but mostly as an entry that has gone over and above efforts this year," she says.

Andrew Kramer, AdColony South Africa’s managing director, adds, "Well done to the AdColony team on this amazing accolade. Thanks too to Sarah Utermark and her panel of judges for acknowledging us. We look forward to continuing our work with the MMA to build an equitable mobile video marketplace for advertisers, agencies and publishers."

For more information, visit www.adcolony.com. You can also follow AdColony South Africa on Facebook, Twitter or on Instagram.