Ogilvy SA was recognised 12 times across the Print
, Public Relations
, Brand Activations
categories. The wins garnered Ogilvy SA 10 points on the Cannes Lions
The winning entries for Doom, Omo, Castle Lager and Philips aimed to underscore the agency's ethos of making brands matter, with cultural relevance and creative innovation top of mind.
Amongst the headlines was a campaign Silver
for Doom and Tiger Brands.
Becky Opdyke, chief marketing officer of Tiger Brands, says, "This win is a perfect example of what happens when you partner with your agency and are brave in your executions. A truly inspiring win, and right at the beginning of our relationship with Ogilvy Johannesburg. I’m sure this is just the start of many headlines to come."
Chief creative and innovation officer at Ogilvy South Africa, Pete Case, adds, "Thank you to our clients for believing in our ideas and for backing brave work. We’re very proud to have scored well again here at Cannes
"The standard of work this year was extremely high, so it’s great to see our work shining brightly at these prestigious awards. Cannes
2019 was an amazing festival, which, year after year, signals the health of the industry and the diversity of our global thinking. Well done to all the South African agencies that won this year," says Case.
Alistair Mokoena, CEO at Ogilvy South Africa, adds, "I’m exceptionally proud of our performance at this year’s Cannes Festival
and cannot wait to up the ante in 2020."
This year’s winning work from Ogilvy SA included:
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