The short film aims to take consumers on a journey to Los Angeles, where the campaign was shot, before crossing over to the Milan runways.

The global campaign includes influencers Jasmine Sanders, Wizkid, River Viiperi, Thando Thabethe and Cassper Nyovest under the leadership of campaign lead influencer, Jeremy Scott.

CÎROC South Africa says it's excited to share a first look at the short film campaign that seeks to ignite celebration at every turn.

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