The new OLE!CONNECT brand is aiming to establish itself as a digital creative and strategic agency that is ahead of the curve. The company strives to do this by developing winning creative, data and strategic solutions.

Wilson says, "I have been tasked with building a business that will successfully drive our vision and increase our client base. I am therefore focusing on building a team whose strengths will complement each other within an open and flat management structure that promotes successful innovation."

According to Wilson, the company's decision to unite as one brand has enabled OLE!CONNECT to go to market with a performance-driven culture.

"Our various business units are now able to provide a solid — rather than a fragmented — approach, and affords us the opportunity to build lasting relationships with clients and suppliers," says Wilson.

"We are innovating the way in which brands are built, ensuring that businesses thrive within the digital economy and [are] developing tailored solutions for the challenges that our clients face," Wilson concludes.

With over 20 years of industry experience — on both the client and agency side — Wilson has worked with various household names, aiming to deliver profitable business returns as well as business and strategic direction from a leadership perspective.

For more information, visit www.oleconnect.com. You can also follow OLE!CONNECT on Facebook or on Instagram.