"Digitas Liquorice brought dynamic energy to the table and handled everything we threw at them during the selection process in a professional, creative and engaging way," says Andrea Wright, marketing director and Mars Multi-sales South Africa.
"They obviously impressed us with the work they did, but more importantly, [they] intuitively grasped our culture, which is vital in building strong relationships. We are so excited about them elevating our brands to the next level in the digital and social space," adds Wright.
Miles Murphy, Digitas Liquorice's founder and CEO, concludes, "We look forward to helping to push the boundaries of digital and social media marketing with Mars Orbit in South Africa. These four brands are truly iconic global brands that resonate with consumers."
For more information, visit
www.liquorice.co.za. You can also follow Digitas Liquorice on
Facebook or on
Twitter.