The agency – which has offices in Cape Town, Johannesburg and London – has been appointed by Absa Retail Banking to address its influencer marketing strategy and implementation.
Campari Africa has tasked the agency with similar responsibilities, primarily in Nigeria. This will be a starting point and more responsibilities will be rolled out further across the continent later on in the year.
Additionally, Jameson Global has appointed HaveYouHeard to develop its global experiential and activations strategy, based on its current global brand platform.
Jeep Clothing is seeking strategy and execution within South Africa, while Trotters — a children's clothing brand in the United Kingdom — has appointed the agency as its digital partner.
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