Regional manager of A+E Networks Africa, Nazarene Khan, says, "Launching Crime+Investigation Play and Lifetime Play is a fantastic opportunity to share our well-loved and award-winning shows with new audiences. Viu subscribers will be the first on-demand viewers in Africa to have access to our content and we are thrilled at the expansion of our brands."
According to A+E Networks Africa, this opportunity sees the return of premium crime brand CRIME+INVESTIGATION® in the territory. CRIME+INVESTIGATION PLAY aims to open the door to award-winning documentaries, premium entertainment and true-crime series for South African viewers that have been missing their true crime fix.
A wide range of international shows such as Surviving R Kelly Part II: The Reckoning, SA Crime Stories, The First 48 and Homicide Hunter will be available on CRIME+INVESTIGATION PLAY.
Lifetime® is famous for cutting-edge reality, heartwarming made-for-TV movies and breakout relationship and wedding shows. Lifetime PLAY offers VOD viewers access to a number of fan favourites such as; Little Women LA, Dance Moms and the Lifetime Original Movies Whitney and Oscar Pistorius: Blade Runner Killer.
Viu was launched in South Africa in 2019 and offers local audiences a hybrid of both free and paid-for content with over 41 million monthly active users worldwide. Viu is available for free on App Store and Google Play, select smart TVs, and on the web.
Ryan Solovei, country manager: Viu Africa, says, "Viu South Africa has a passion for and we take great pride in offering content that is fresh, premium and relevant to our viewers. With Viu, customers can enjoy A+E Networks’ shows on-demand and access to hundreds of hours of content, with a monthly refresh ensuring there is always something new to watch."
"Our new international content appeals to our customers’ appetite for more lifestyle and reality entertainment – two genres that lead video minutes on a global scale. This expansion of our SVOD value proposition speaks to these global consumption trends and also meets the needs of our South African audience. We look forward to welcoming A+E Networks on Viu," adds Solovei.
A+E Networks Africa’s family of brands, Lifetime and HISTORY, are available on the DStv platform. Lifetime is on channel 131 and HISTORY is on channel 186.
For more information, visit www.viu.com.