According to the Mother and Child Academic Hospital Foundation, the campaign will, over the next few months, digitally unpack the first 1 000 days of a child's life.
The foundation says that this period is critical, as it is here where a child's brain forms as many as 1 000 neural connections every second. This is something that only happens once in an individual's development, according to the foundation.
Consumers, mothers and expectant mothers can expect to learn about the importance of:
- nutrition during a baby's development
- birthing
- family support for mothers
- dedicated medical services for mother and baby, and
- the impact of optimal care on mother and child.
"This journey is not to be missed by anyone with a keen interest in maternal and neonatal care," concludes the team at the foundation.
For more information, visit
www.macahfoundation.org.za.