"With our team's vast experience, we are able to continue rising to the occasion and produce global level creative and storytelling work without losing our core value, which is to produce truly African creative and strategic work," says Sibusiso Sitole, chief creative officer and co-founder of The Odd Number. 

"The fact that we are the leading finalists this year further demonstrates our impact within the industry and our growth as an agency," adds Sitole.

The Odd Number has been nominated under the Print Communication, Film, and Radio categories for its creative and conversational work for clients including:
  • Assupol
  • Mass Discounter
  • Population Services International, and
  • Salvation Army.
The Pendoring Awards celebrate the 10 indigenous languages in South Africa. The awards have been around for 25 years, originally created in 1995 to promote and stimulate the use of Afrikaans in advertising.

"Our agency has continued to grow and evolve over the years and so have the people that we work with. We appreciate our clients who have trusted us with their brands over the years and we are excited about the nominations and the recognition of the work that we do," Sitole concludes.  

For more information, visit www.theoddnumber.co.za.