"This acknowledgement is testament to us continually striving to better serve our customers and staying true to our dedication to bring them lower prices they can trust, always," says Willie Peters, general manager of marketing at Shoprite.
"It is a wonderful recognition during what has been a particularly challenging year and reflects the incredible work of our entire team to ensure we keep our customers happy," adds Peters.
The retail provider concludes that, through constant innovation, Shoprite has retained its position as South Africa's low price champion. These innovations include, more recently, the successful launch of the Shoprite Xtra Savings rewards programme, which offers instant savings.
The programme saw millions of customers sign up within weeks. Additionally, the retailer is celebrating the success of its Money Market Account, which makes basic banking functionalities more accessible to its consumers.
For more information, visit www.shoprite.co.za
. You can also follow the Shoprite Group on Facebook
or on Twitter