Hosted by the World Media Group, a strategic alliance of global publishers that promotes award-winning journalism and the role of international media, the WMAs are now in its sixth year.

Damian Douglas, managing director EMEA at TIME, has taken on the role of president, and Gordana Buccisano, EVP global client transformation at Havas Media Group, is the WMG's non-executive chair.

The duo will be supported by vice presidents Emma Winchurch-Beale, international sales director at The Washington Post, and James Davies, strategic account director at Thomson Reuters.

The WMAs are the only awards to celebrate the collaboration between brands, agencies and media partners to create powerful international content campaigns, and are free to enter.

In addition to presenting awards to category winners on the night, the WMAs amplify the winning entries in a worldwide advertising campaign valued at more than €650 000.

The winners' ad campaign runs across the World Media Group's leading international media brands comprising:
  • The Atlantic
  • BBC Global News
  • Bloomberg Media Group
  • Business Insider
  • The Economist
  • The Financial Times
  • Forbes
  • Fortune
  • National Geographic
  • Reuters
  • The New York Times
  • Time
  • The Wall Street Journal, and
  • The Washington Post.
"Every year, the WMAs demonstrates the power of international content-driven advertising to tell stories across channels and borders," says Damian Douglas, president of the World Media Group and managing director EMEA at TIME.

"2020 has given rise to the more socially conscious consumer and we believe brands have a crucial role to play in this new values-led world. We're delighted to be adding a new category for this year and I look forward to seeing how brands are using content to influence social change," adds Douglas.

2020's winning entries included Grand Prix winners Sonos, along with:
  • Astana International Financial Centre
  • Electronic Arts
  • Levi's
  • Samsung
  • Tech Mahindra
  • Tourism Australia, and
  • Volkswagen.

How to enter:

Entry to the WMAs is available here. Entries are free to advertisers and agencies, although entrants are invited to make a voluntary donation to Reporters Without Borders.

Advertisers and media owners and their media, PR and creative agencies can enter all categories. Campaigns must have intentionally targeted audiences in at least three countries and 75% of activity needs to have been implemented between January 2020 and March 2021.

There is no requirement for campaigns to have run in any of the World Media Group brands. The closing date for entries is Thursday, 20 May.

The independent jury is made up of heavy-weight judges from brands, agencies and media owners. You can find out more about this year's judges here.

There are nine award categories open for general entry, along with the Content Leadership & Innovation Award, which invites nominations from WMG members. The jury will select the Grand Prix from amongst the category winners, as follows:
  • Automotive
  • Brand & Media Owner Partnership
  • Corporate Influencer
  • Financial Services
  • Lifestyle & Luxury
  • Media & Entertainment
  • Technology & Telecoms
  • Travel & Tourism, and
  • Social Good.
The winners will be announced at a live ceremony (or a virtual event, should Covid restrictions necessitate it) on Thursday, 9 September. Shortlisted entrants will receive two free tickets to join the celebration as guests of the World Media Group and additional tickets will be available for purchase.

For more information, visit www.world-media-group.com. You can also follow the World Media Group on Twitter.