WOO president Tom Goddard says, "WOO has gone from strength to strength in the pandemic as the world OOH industry has come together to face current challenges and explore exciting new possibilities."
"We're delighted to welcome these eight important new members, spanning the world of OOH, from traditional billboards to ground-breaking new technologies. At WOO, our clear mission is to marshal our increased strength and depth to help drive the global OOH industry forward," concludes Goddard.
The new members include:
- Red Tape Media in Pakistan
- Impres in Bulgaria
- BLIMP, XuniPlay and Pladway in Italy
- TDT in China, and
- PCDS in the United Kingdom.
There were also a number of industry consolidations in this period, which led to the merger of some former members, according to WOO.
For more information, visit www.worldooh.org
or contact [email protected]