"This is a major milestone for Red & Yellow and we are honoured to be partnering with the world's leading social media platform Meta," says Elizabeth Lee Ming, head of marketing at Red & Yellow Creative School of Business.

"The content creator community will continue to grow over the next few years. We want to equip our students with the relevant skills and knowledge that will allow them to thrive in this current economy. These nano courses will educate aspiring creators on how to generate and take content to the next level," concludes Lee Ming. 

According to a study conducted by Influencer Marketing Hub, 46.7-million people considered themselves amateur content creators, while two million considered themselves professional creators.

The Instagram Creators x Brands Academy nano courses are available for free, exclusively to prospective Red & Yellow students who enrol in select online short courses and programmes.

The nano courses cover the following topics:
  • 'Creators for building brands'
  • 'Creators for performance'
  • 'How to elevate your Reels'
  • 'How to get future ready with creators', and
  • 'Step into AR'.

Each module will consist of a learning outcome and, on completion, students will receive a badge. Once all five modules of the course are complete, students will receive a certificate from Red & Yellow to acknowledge their achievement.

For more information, visit www.redandyellow.co.za. You can also follow Red & Yellow on Facebook, Twitter or on Instagram.